Nikon's Compact COOLPIX P7700 Combines First-Class Image Quality, Top-Tier Optics and Unparalleled Creative Control
Nikon's New Flagship COOLPIX Camera Sets the Standard for
Performance, Versatility and Functionality for Those Who Expect the Best
and Need the Convenience of a Compact
MELVILLE, N.Y. – For the compact camera user only satisfied with the
very best, today Nikon Inc. introduced its new flagship COOLPIX camera,
the P7700. This powerful and versatile point-and-shoot camera features a
sharp 7.1x zoom NIKKOR ED glass lens with a maximum aperture of f/2 and
a 12.2-megapixel CMOS sensor. Conveniently compact and loaded with
innovative features and manual controls, the COOLPIX P7700 will capture
still images and Full HD 1080p video with stunning sharpness and vivid
color, whether used as the ultimate go-to travel camera or D-SLR
companion.
The COOLPIX P7700 is ideal for those looking for a compact camera
with high performance and a complete feature set which will allow them
to capture high quality still photos and Full HD video. For
photographers looking to step up from traditional point-and-shoot
cameras to professionals who crave complete creative control, the P7700
offers one of the most comprehensive feature sets available in its
class. Featuring a new 12.2-megapixel CMOS sensor, a high-performance
NIKKOR lens and full manual control settings, Nikon’s new flagship
COOLPIX camera can unleash a photographer’s inner creativity and inspire
truly magnificent images.
“Nikon’s new COOLPIX P7700 pushes the boundaries of traditional
point-and-shoot cameras, offering stunning image quality and fast
performance along with the freedom to customize every shot,” said Bo
Kajiwara, Vice President of Marketing, Planning and Customer Experience,
Nikon Inc. “Nikon’s flagship COOLPIX P7700 is a powerful and versatile
companion that consistently delivers incredible results in various
shooting scenarios.”
Exceptional Clarity, Powerful Performance
The COOLPIX P7700 sports a large 1/1.7-in 12.2-megapixel backside
illumination (BSI) CMOS sensor that offers excellent tonal range and
vivid color reproduction. Additionally, high-speed image processing
helps achieve fast continuous shooting at approximately eight
frames-per-second (up to six continuous shots) affording the ability to
freeze a fleeting moment with exacting precision. The P7700 delivers
extremely rapid performance from a quick startup time to lightning-fast
autofocus recognition to help ensure the moment is captured.
The P7700’s high-performance 7.1x zoom f/2 NIKKOR glass lens is
equally as essential in providing the very best clarity and sharpness
that professional photographers have come to expect from Nikon. With a
large maximum aperture of f/2, the optics cover an equivalent range from
28 to 200mm, allowing for tack-sharp images and HD video throughout the
entire focal range. An evolved Lens-Shift Vibration Reduction (VR)
function minimizes camera shake for shooting blur-free photos while
handheld or in challenging light. Combined with the COOLPIX P7700’s
powerful CMOS sensor, this bright, large-aperture NIKKOR lens provides
reduced noise, beautiful background blurring, fast performance and high
image quality whether shooting stills or Full HD video.
Uncompromising Creative Control
Every photo and HD video is truly in the hands of the photographer, as
the P7700 offers unprecedented creative control for its class, from easy
automatic options to full manual controls. For even more control in
users’ images, the COOLPIX P7700 supports RAW shooting, providing the
ability to capture and edit uncompressed images without losing image
quality. Customizing every shot has never been easier as Nikon’s
flagship COOLPIX camera features full manual control (PSAM) and 19
unique and versatile Scene Modes and Scene Auto Selector, ready for any
shooting scenario. In-camera special effects and filter effects such as
Nostalgic Sepia, Vivid and Painting help satisfy amateurs and
enthusiasts alike. With the P7700, features like a noise reduction
filter, tone level information, COOLPIX Picture Control and versatile
bracketing functions open the door for even more creative control and
freedom when capturing still images. To capture the most amount of
available light, users can also activate consecutive shot combining
technology, or use the HDR effect for a wide dynamic range image.
Full HD Video Unleashed
Creativity continues beyond still images with stunning Full HD 1080p
video capability combined with unprecedented movie customization options
for its class. Capture HD video using Auto, Manual, Aperture-priority
or Custom Movie Mode and enjoy several creative options also available
for still shooting, including COOLPIX Picture Control and noise
reduction while flexibly adjusting ISO sensitivity, shutter speed and
white balance.
Taking HD video to the next level, the COOLPIX P7700 is capable of
intelligent autofocus while recording in any mode as well as optical
zoom when shooting in Auto mode. For pristine stereo sound, the P7700
incorporates a built-in stereo microphone, an external microphone input,
a HDMI mini connector and HDMI-CEC support.
Intuitive Operability
The P7700’s 3-inch vari-angle LCD monitor, with a wide-viewing-angle and
921,000-dot resolution, offers comfortable shooting from any angle,
giving the freedom and flexibility needed to capture every spontaneous
moment. Whether shooting videos overhead at a concert or inverting the
screen to capture a creative self-portrait, the vari-angle LCD of the
P7700 provides users the ability to rotate the screen to adapt to any
shooting scenario. The LCD screen can also be flipped closed for
protection when not in use.
Furthermore, the COOLPIX P7700’s intuitive ergonomics and control
system allows the user to easily access menus and manual controls,
ensuring fluid operation. This lightweight point-and-shoot features
quick menu, mode, exposure compensation and sub-command dials, all
arranged to achieve natural and smooth shooting adjustments on the go.
Additionally, the COOLPIX P7700 has a camera body composed of durable
yet lightweight magnesium alloy.
Optional Accessories Expand Creative Control
The COOLPIX P7700 offers compatibility with several optional Nikon
accessories for enthusiasts who demand versatility and first-class
performance. Nikon’s Creative Lighting System (CLS) supports advanced
wireless lighting and creative flash shooting by controlling flash
output independently for a master unit and a remote unit group. The
P7700’s hot shoe allows for compatibility with Nikon Speedlights (SB-910
and SB-700) as well as the GP-1 GPS unit and ME-1 external stereo
microphone.
Price and Availability
The COOLPIX P7700 will be available in September 2012 for a suggested
retail price (SRP) of $499.95*. For more information about this COOLPIX
camera and other Nikon products, please visit www.nikonusa.com.
Great Images Are Now Trending: With Wi-Fi® Connectivity and a
Powerful Android™ Platform, the New Nikon COOLPIX S800c is the Easy Way
to Instantly Capture, Create and Share
The New COOLPIX S800c Enhances the User’s Connected Life, Letting
Them Instantly Share Great Images From a Device That Includes Features
Only a Camera Can Provide with the Ease and Versatility of a Smartphone
or Tablet
MELVILLE, N.Y. – Today, Nikon Inc. announced the innovative COOLPIX
S800c, Nikon’s first Wi-Fi compact digital camera to incorporate Nikon’s
powerful camera imaging technologies and the boundless capabilities of
an Android Operating System (OS). Designed for the always connected
individual, the S800c delivers the high picture quality and superior
performance expected from a Nikon camera coupled with communication
functions and app-based versatility of a smartphone or tablet.
The new S800c answers the call for users who need the ability to
capture photos and HD video with amazing clarity and color, yet offers a
familiar portal to connect to social networks and popular imaging
applications through an Android Operating System. With the introduction
of the S800c, beautiful images can now be confidently and quickly shared
with friends and family.
“With the new COOLPIX S800c, Nikon designed a camera for users
looking to capture stunning images and videos with a compact digital
camera but also want to share their content with their friends and
family in a familiar way,” said Bo Kajiwara, Vice President of
Marketing, Planning and Customer Experience, Nikon Inc. “Now users can
connect easily and instantly with their social networks through the
wireless connection, and take advantage of the vast possibilities of the
Android Operating System. The new S800c is truly the easiest way to
share amazing images on the spot.”
Powerful Images Are What Connects Us
What sets the S800c apart from connected devices is the focus on the
quality of images that people can share. Features such as the
spectacular 10x NIKKOR zoom lens and the 16-megapixel CMOS sensor
affords the ability to create photos and HD video with unrivaled
sharpness and clarity, whether up-close or at a distance, even in
challenging lighting conditions. The S800c helps users to create images
they will be proud to share, while offering connectivity and additional
benefits to users, including:
Optical 10x Zoom NIKKOR Lens: covering from
wide-angle 25-250mm, so either the largest group or action from afar is
captured with clarity that can only be accomplished with a quality lens.
Additionally, the lens is bolstered with Nikon’s VR optical image
stabilization for blur-free photos and stable HD video, even while
handheld.
16 Megapixel Backside Illuminated (BSI) CMOS Sensor:
Much larger than the CCD sensor traditionally found in smartphones or
tablets, this BSI CMOS sensor excels in challenging lighting conditions,
and provides images with vivid colors, low noise and exceptional
contrast and sharpness.
Powered by Android: The camera’s connection features
allow users to seamlessly connect, browse and upload to their social
networks, including Google+™, Facebook and Twitter. Users can also take
advantage of the full functionality of Android technology to surf the
web or even download applications and games onto their S800c. Just like a
smartphone or tablet device, the camera has the opportunity to run
camera-specific photo and video applications, yet enables the various
benefits of shooting with a real camera.
Google Play™: The S800c provides access to a vast world
of applications for games, productivity and personal communication/
email, including Nikon’s photo storage and sharing site, my
Picturetown®. Users are also able to watch video downloaded from Google
Play right on their camera.
The Benefits of COOLPIX Camera Technology: With the
EXPEED C2 processing engine, users will enjoy rapid response and speedy
performance from their device. Additional benefits include the ability
to use a camera flash to illuminate subjects, while continuous drive
mode captures up to approximately 8 frames-per-second (up to three
shots) to help ensure no moment will be missed. What’s more, a variety
of scene modes and creative filters keep it fresh and let the user
easily create stunning images.
Full HD Video: The S800c makes it easy to capture Full
HD 1080p HD video with amazing fidelity and sharpness, with full stereo
sound. Video clips can be instantly uploaded to popular video sites such
as YouTube™ and Vimeo®.
Built in GPS: Ever wanted to track a weekend excursion
or geo-tag a hard to find shooting spot? The GPS function enables
recording of shooting location information on stills and movies.
Easy Settings, Easy Connection, Instant Gratification
Smartphone and tablet users will feel at home with the S800c’s familiar
controls and operation, and will be able to easily navigate using the
wide and bright 3.5-inch touchscreen OLED monitor. The camera will
connect to the internet via granted access to any Wi-Fi network. Upon
connection, the user will be prompted through an easy-to-understand
set-up process, similar to that of other Android devices. The COOLPIX
S800c also has the ability to connect through WPS for a fast and secure
push-button connection. Additionally, when a Wi-Fi connection is not
open or available, the camera can transmit images and videos wirelessly
to a smartphone or tablet, allowing the user to share better images
through a mobile network.
COOLPIX core technologies also make it easy for users to create
share-worthy images. Various camera modes help the user achieve the
greatest shot, whether it’s a macro shot of tonight’s cuisine or a
scenic HDR shot of downtown, the image is instantly ready to share. For
maximum creativity, the S800c has 18 filter effects, including the new
Toy Camera effect, Pop and Super Vivid color filters, as well as Cross
Process and Peripheral Darkening filters.
Price and Availability
The S800c will be available in September 2012 in both White and Black
for a suggested retail price (SRP) of $349.95*. For more information
about this COOLPIX camera, or other Nikon products, please visit
www.nikonusa.com.
Nikon's New Ultra-Mini Camera is Small on Size and Huge on Style to Give Gorgeous Images While On-the-Go
The New COOLPIX S01 Complements the Modern User's Smart, Stylish and Trendy Personality
MELVILLE, N.Y. – Today, Nikon Inc. announced the new COOLPIX S01, an
ultra-compact camera that combines Nikon imaging technology, style and
affordability into an ultra-mini camera body that’s easy to use. Its
compact size makes the camera small enough to fit into a user’s pocket,
so they can take it with them anywhere, whether spending a day on-the-go
or a night out on the town.
The new COOLPIX S01’s attractive, beautiful styling screams to be
seen and encourages users to carry it everywhere because of its small
size. The S01 features a simple home screen and user interface with
shortcut menus for quick operation to make it easy to capture incredible
images and flattering portraits.
“The new COOLPIX S01 combines a stylish design and legendary Nikon
image quality into a compact camera body for those users who love to
easily capture stunning images,” said Bo Kajiwara, Vice President of
Marketing, Planning and Customer Experience, Nikon Inc. “Incredibly
compact, the stylish COOLPIX S01 allows owners to always have a Nikon
camera on hand while capturing their memorable moments.”
The COOLPIX S01 packs great image quality into an ultra-compact and
stylish camera body, allowing users to be ready for fun and spontaneous
shooting. Weighing approximately 3.4 ounces with an extremely small form
factor (3.1 x 2.1 x 0.7 in.), the S01 is a versatile point-and-shoot
that easily slips right into any user’s pocket. Stainless construction
and processing prevents the glossy exterior from being scratched, while
individual colors, such as Red, White, Silver and Pink, accent the fun
and social personality of the user.
The COOLPIX S01 also features an easy-to-use touch-screen operation
system. The new graphic user interface (GUI) offers an easy-to-tap
four-segment home screen that streamlines operation. Even for first-time
point-and-shoot users, various functions can be comfortably accessed
through touch operation. By tapping a subject, the shutter is
automatically released when focus and exposure are fixed while various
image effects set prior to shooting can be applied to pictures.
Additionally, simple in-camera retouching of photos can help the user
relive their perfect memory.
Easy Auto Mode helps users to reliably capture beautiful pictures
with the COOLPIX S01. By simply framing the subject, the optimal scene
mode and exposure are automatically selected according to the unique
shooting situation. The user can rely on the camera’s auto operation
even for night portraits or backlit subjects to enable smooth shooting
in any scenario. Six applicable scene modes such as portrait, landscape,
night portrait, night landscape, close-up and backlighting help the
user flatter subjects in nearly any light.
Despite its tiny size, the camera benefits from quality NIKKOR
optics, sporting a 3X wide-angle zoom NIKKOR lens (29 to 87mm, 35mm
equivalent). A high-speed and accurate EXPEED C2 image-processing allows
for fast use, but also yields vibrant colors and even skin tones in
images. Additionally, a built-in Xenon flash ensures balanced exposures
in low light conditions.
Price and Availability
The COOLPIX S01 will be available in September 2012 for a suggested
retail price (SRP) of $179.95* in a variety of colors including Red,
White, Silver and Pink. For more information about this COOLPIX camera
and other Nikon products, please visit www.nikonusa.com.
